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  • How To Revamp Your Game's Steam Page

    [11.02.21]
    - Nora Blaskovits

  • 6. Use the Tag Wizard to add tags to your game. Keep the very specific ones, eliminate Indie, 3D or anything very general (except free to play if applicable)

    7. Write a very on-point Short Description. Remember to include: the games genre, USP (what makes your game stand out, why is it different from other games), something that describes the general feel and experience of playing your game!

    8. Write a long description.

    Include a description of the game mechanics, USPs in more detail, etc. though in our experience, this is not as important as the following step:

    9. Add some kick-ass GIFs between the paragraphs. These will make the long description look more action-packed, your Steam page more professional.

    10. Localize EVERYTHING. Unless you're a genius/CIA agent/polyglot fluent in 8 different languages, you will need to outsource this to a localization company. We'd suggest to have your game and page localized in at least 5 languages: Simplified Chinese, Russian, Brazilian Portuguese, Spanish (Latin America) and French.

    Last, but definitely not least:

    +1. HAVE A LOT OF LUCK! You can do a lot to attract more users to your Steam page but let's be honest, it's also down to a loooooot of luck.

    Did we miss anything? Do you have a different experience? Please don't hesitate to share with us, we'd love to hear from fellow gamedevs and share some tips! :)

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