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  • Game Design Challenge: Fun for the Whole Family

    - Danny Cowan
  •'s Game Design Challenge is an exercise in becoming a game developer, asking you to look at games in a new way -- from the perspective of a game creator, producer, marketer, businessperson, and so forth.

    Every month, we'll present you with a challenge about developing video games. You'll have two weeks to brainstorm a brilliant solution (see below for how to submit your answers). After the two week submission period elapses, the best answers and the names of those who submitted them will be posted.

    The Challenge

    Redesign a Mature-rated game and turn it into a game for all ages.

    Assignment Details

    As the casual market begins to explode across all gaming platforms, the demand for games that appeal to all ages increases. While child-friendly mainstays like Nintendo's Mario and Ubisoft's Rayman fit comfortably into the all-ages model, how can a Mature-rated game shift to an all-ages demographic?

    For Game Career Guide's latest Game Design Challenge, your job is to redesign an M-rated game and transform it into something the whole family can enjoy.

    Think about how any M-rated franchise could reboot, spinoff, or somehow remake itself to fit within an E for Everybody rating. Consider Super Noah's Ark 3D and Chex Quest, two family-friendly games directly converted from the more violent Wolfenstein 3D and Doom, respectively. Your redesigned game can veer as far from the original game's content as you see fit, as long as the result is something that you'd typically see rated E by the ESRB.

    To Submit

    Work on your ideas, figure out your strategy for coming up with a solution, and ask questions on the forums. When your submission is complete, send it to [email protected] with the subject line "Game Design Challenge: Fun for the Whole Family" Please type your answer directly in the email body -- do not submit .pdf or Word documents.

    Submissions should be no more than 500 words and may contain up to three images. Be sure to include your full name and school affiliation or job title.

    Entries must be submitted by Wednesday, August 20.

    Results will be posted Tuesday, August 26.

    Disclaimer: is not responsible for similarities between the content submitted to the Game Design Challenge and any existing or future products or intellectual property.


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